Kaiser Permanente

Kaiser Permanente required a scalable, integrated collection of locally-targeted media executions that announced their upcoming arrival in new regions across the country.

We responded with a flexible collection of brand-aligned creative assets that seamlessly connected them with new audiences by showcasing how access to quality care was now available across the street, not across town.

Of course, new medical facilities are only as good as the doctors who work there.
So, in parallel to the consumer campaigns, we developed a turn-key set of digital assets to facilitate regional doctor recruitment.

Nature of Work:

Broadcast
Script Development
Production
Post-Production
Digital
Radio
Event
OOH

Credits:

Client:
Agency:
Role:
Kaiser Permanente
Lowe Campbell Ewald
Copywriter

Next Project:

California

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TDEASY

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